The Hamptons

Thanks for a great season.  We’ll be back Memorial Day. Check out the homepage for our other locations!

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Hamptons Free Ride runs 7 days a week from 9 to 6.  There are routes in Amagansett, East Hampton, Montauk, and Southampton. Learn more by clicking “Routes.”

Hamptons Free Ride Blog

Combining OOH, Sponsorship, Street Teams and Social Media

 

   Wins, In Various Ways  

There’s a lot to a Free Ride campaign.  We’ve had the pleasure of working with a number of clients since our first season, and with each client has come new ideas.  Businesses all have different goals, which has inspired us to develop innovative ways to reach potential customers.  After catching up with our clients from this past year a few things have stood out that we’re proud to report.

   Earned Media

There’s nothing better than when we see people tweeting and ‘gramming from the cars.  “Thanks for the Vita Coco” ends up being an advertisement that the consumer gifts back to the brand.  Photos have appeared on devices all over the world.  It’s an experience people love to share, and we’ve seen photos garner millions of impressions beyond the geographic area.

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   Sampling

People love samples, and we love giving them.  From drinks to branded towels, the consumer loves, and remembers, a gift.  We can happily share, that beach bags that we distributed in 2012, were still resurfacing this summer.  By putting the service to work as a mobile street team, brands can reach consumers in creative and memorable ways.

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Doritos Runs Shuttles at HIFF

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The Free Ride teamed up with Doritos at this year’s Hamptons International Film Festival.  Filmmakers, directors, members of the press and movie-goers got to enjoy free rides and free doritos in East Hampton, all weekend long.  Doritos is kicking off its Crash The Super Bowl contest, that awards $1 Million and a chance to work on the new Marvel Avengers movie, to the best commercial.

Our Sponsors Made A Splash – Advertising in the Hamptons

You Could Win a Free Theodora and Callum Scarf!

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This Labor Day weekend The Free Ride partnered up with Theodora and Callum  to raffle some of their beautiful scarves.  Either hop aboard and sign up via Ipad or email “Join The Mailing List” to TandCRaffle@hamptonsfreeride.com.  To take a look at the scarves stop by Theodora and Callum in East Hampton.  Good Luck!

Bringing Green, OOH Advertising to the Big Apple

 

Electric, OOH shuttles in Times Square

Electric, OOH shuttles in Times Square

It couldn’t have been a better day.  The weather was perfect, Bryant Park was packed, there wasn’t much traffic, and people were looking.

Last week, we took the Heineken Light car into NYC.  We took some friends around, met with the folks at Heineken, and did a couple out-of-the-ordinary presentations.  The response was great.  Although we couldn’t offer the same service as we do in the Hamptons, we got a lot of people, to laugh, smile and wave.  We’re hoping to have a couple cars in for experiential activations in the city this fall.

What is a Free Ride?

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Local artist, Scott Bluedorn, of Neoteric Gallery in Amagansett recently put together this informative illustration of how the Free Ride works.  Thanks, Scott!

The Most Stylish Way To Get To The Beach in the Hamptons

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This July Hamptons Free Ride teamed up with Top Shelf Clothes to provide free, electric rides to Main Beach in East Hampton.  Top Shelf Clothes is an exciting new stylist site that lets users mix and match with what they already own.  Use invite code: StyleRide to check it out!

Massages in the Hamptons

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The Free Ride  has partnered up with Zeel.com to offer $25 off in-home massages.  The new app allows users to request a massage in-home, on-demand.  The service is available in the Hamptons and NYC!  Just use discount code FREERIDE

Vita Coco Hydrates the Troops in Montauk

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Our driver, Brian Powell, stopped by with some necessary refreshments during a recent Military training on the beaches in Montauk.